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IndiaMart is widely recognized as an excellent lead generation tool for businesses, particularly for D2C brands. However, it's surprising that only a few are aware of its potential for B2B ventures. It's truly a game-changer!

If you're a manufacturer or supplier looking to generate leads and business inquiries, IndiaMART is the perfect platform for you. As an e-commerce company, IndiaMART offers a web portal that caters to B2C, B2B, and customer-to-customer sales services , making it an all-in-one solution for your business needs.

Leveraging the Indiamart lead generation app, Teknovate CRM users can effortlessly capture and integrate Indiamart leads directly into the CRM system . It automatically updates the lead source to "Indiamart," streamlining the process of categorizing all leads, including those originating from the Indiamart platform.

Lead generation is a fundamental process of captivating potential customers interest to drive future sales, making it just as vital as any other aspect of a company's sales strategy.

Understanding the significance of lead generation, it becomes evident that every single lead holds immense value for your business.

Each lead has the potential to not only generate revenue but also foster long-term relationships with customers, contributing to the sustained success and growth of your company.

As such, nurturing and prioritizing leads are key to building a robust and thriving business ecosystem.

Enhance lead capture by seamlessly integrating your Teknovate CRM with IndiaMart. Begin by visiting your IndiaMart Profile and accessing "Account Settings."

Double click on the CRM API section to generate a unique key, which you can then paste into the Teknovate CRM System under the "Configuration" tab, selecting "Indiamart."

By completing this straightforward process, all client information will be readily available under the key option. Optimize your lead management process and boost your business growth.

1. Buy Leads (Which You Purchase)

This service allows you to access potential customer inquiries and contact details, helping you connect with relevant prospects and increase your chances of generating sales and business opportunities. By subscribing to Buy Leads, you gain valuable access to a pool of potential customers actively looking for products or services in your industry.

2. Direct Leads (Which you get directly from visitor )

They are organic inquiries generated on IndiaMart when potential customers directly approach your business based on their search queries.  These leads are valuable as they indicate genuine interest from users actively seeking products or services similar to what your business offers, resulting in higher chances of successful conversions.

3. Direct Calls (From IVR Numbers)

It is a lead generation feature on IndiaMart that enables potential customers to make direct phone calls to your business by interacting with an Interactive Voice Response (IVR) system. It provides a convenient way for businesses to receive inquiries in real-time and engage with interested prospects over the phone

• By integrating with Indiamart, your system will automatically generate leads every time you receive a new inquiry on the platform.                                    
• Upon receiving a lead, an automatic whatsapp, email and SMS will be sent, sharing detailed information about your products, services, and contact details for further communication.                                                                                                                                                                                                               
• The lead details will be shared with your sales team, by area, by product etc. wise empowering them to initiate the follow-up process effectively .                           
• Stored data in the CRM system enables seamless and efficient follow-up with leads via call, whatsapp, email or SMS.                                                                
• Rest assured, the risk of losing lead information is eliminated since all details are diligently added to the CRM.                                                                              
• It significantly reduces time consumption and eliminates the need for manual efforts.                                                                                                                  
• IndiaMart is an excellent platform for retail or suppliers looking to shift from offline to online businesses, with 24/7 accessibility enabling seamless buyer-seller interactions.                                                                                                                                                                                                                         
• Indiamart's 100 million+ customer base and daily influx of inquiries provide sellers with heightened exposure and revenue potential through platform advertising.                                                                                                                                                                                                                                  
• Indiamart guarantees top-notch security , connecting buyers and sellers with agreed pricing and enabling rapid transactions within 2-48 hours, a unique advantage among marketplaces.                                                                                                                                                                                                        
• Indiamart's Inquiry Inbox tracks customer inquiries, while the Seller Dashboard ensures easy contact management and organized monitoring of progress.

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